August 19th, 2020 
Please carefully read the attached file and respond to the following question:
1. What is the competition like in the grocery retail industry? Which of the five competitive
forces is strongest? Which is or are the weakest? What competitive forces seem to have the greatest effect on industry attractiveness and the potential profitability of new entrants?
2. What does your strategic group map of the U.S. grocery retail industry look like? Is Whole Foods Market suitably positioned? Why or why or why not?
3. What do you see as the key drivers of change in the U.S. grocery retail industry? Based on these drivers, trace Amazon, Inc.s evolution in the U.S. retail grocery industry. Is the Amazon Inc. / Whole Foods Market combination potentially disruptive? Why or why not?
4. What key factors may determine the success of the Amazon, Inc. combination with Whole Foods Market?
5. What recommendations would you make to Jeff Bezos, CEO, and founder of Amazon, Inc. to improve Whole Foods Markets competitiveness in the market while mitigating any current and future risks?
Note:
– Note that each question should be answered in a minimum of 250 words.
– Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides and heading; citations and references must follow APA format. Include a cover page containing the title of the assignment, the students name, the professors name, the course title, and the date. You are encouraged to provide a detailed answer.
– Make sure to include two references in your submission.
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