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My assigned company is IBM and below is the information required.
Conductan internal and external environmental analysis and a supply chain analysis for your proposed new division and its business model.There are two parts to this assignment: (1) create a SWOT table summarizing your internal and external analysis and (2) write a 700 – 1050 paper that summarizes and analyzes your findings. See below for instructions.
1) Using the SWOT Template in the Materials section Createa SWOT table summarizing your findings. Your environmental analysis should consider at a minimum the following factors.
For each external factor listed below identify at least one opportunity threat or trend and include it in your table.
Likewise for each internal factor listed below identify at least one primary strength or weakness.
External forces and trends considerations (opportunities threats or trends):
Internal forces and trends considerations (strengths or weaknesses):
2) Writea synopsis of 700 -1050 words in which you analyze relevant forces and trends from the list above. Your analysis must include the following:
Identifyissues and/or opportunities:
Include 1-2 references in your paper to support your claims or provide company information.Students are expected to conduct secondary research using specific databases within the University Library such as IBIS World and Mergent Online and so forth. From eCampus these databases can be found from the following path: Library tab > University Library > Company Directories and Financials.
The textbook is also a good sources to cite in your paper.
Formatyour paper consistent with APA guidelines.
Clickthe Assignment Files tab to submit your paper and SWOT table. These can be merged into one document or submitted as two separate attachments. However the word count of the written paper cannot include the SWOT table.
Review the grading guide in the materials section to become familiar with how the assignment will be graded. This includes a breakout of content vs writing mechanics and APA.
University of Phoenix Material
Strategic Planning Outline