November 10th, 2020 
Customize for A Bakery Selling Croissant
Imagine there is a new brand launched, selling Croissants in Turkey.
A croissant is crescent shaped roll made with yeast-risen dough.
(Reference: https://myfavouritepastime.com/2018/04/10/what-is-a-croissant/)
Task:
Analyze the customer segments of a croissant provider and reflect on how you would customize for the segments.
Think of a croissant provider. It could be online, omni-channel, or a shop selling croissants.
How would you segment its customers?
How would you treat those customer segments differently?
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