November 4th, 2020 
Start by watching the videos for Chapter 6, I uploaded it Winning with Content Marketing and Storytelling, in The New Marketing.
Answer the questions on Page 116, as follows:
1.In what ways does Content Marketing differ from traditional marketing?
2.How does Content Marketing help drive user/consumer engagement?
3.Why does storytelling matter?
4.How can AI be used to create better content?
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