December 7th, 2020 
Needs two respond to post #1 and #2 by extending, refuting/correcting, or adding additional nuance to their posts. All replies must be constructive and use literature where possible. The response integrates multiple perspectives and shows value as a seed for reflection by including other discussants views. Write a couple for each post and number them too. Attached I have #1 and #2 to answer each response in a couple of sentences separated.
This is what the discussion is about:
On March 8, 2016, Under Armour ran a promotional add on the Olympic swimmer, Michael Phelps, revealing the intense and rigorous effort that goes into being the most decorated Olympian of all time. View the videos in the link above, which include the promotional advertisement, and a follow-up video showing Michael Phelps and his wife Nicole’s reaction.
Share your thoughts on Under Armour’s marketing direction. What do you think of the end caption, “Its what you do in the dark, that puts you in the light”?
The Under Armour Video:
https://www.youtube.com/watch?v=mDQDTPWNcQ0&feature=youtu.be
The video showing Michael Phelps and his wife Nicole’s reaction:
https://www.youtube.com/watch?v=FR-9k4VqzDg&feature=youtu.be
Posted in 