March 18th, 2019 
adminHW5: SWOT Analysis
A SWOT Analysis is the identification and evaluation of a firm’s strengths weaknesses opportunities and threats. Strengths and Weaknesses are internal factors to the company and Opportunities and Threats are external and in the outside environment of the company (Pride HughesKapoor 2014 p. 168-169).
Select a company that you are very familiar with (one in which you work or can research on line) and conduct a SWOT Analysis. Your SWOT analysis should look similar to Figure 6.3 in your textbook.In addition to the SWOT Chart submit a one page NARRATIVE explaining/describing all 4 components such as the paper prepared last semester by a student. See the attached file.
VIDEO BONUS: SWOT ANALYSIS (approx 6 minutes)
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