September 6th, 2020 
The purpose of this assignment is to have you connect the different parts of the Principles of Marketing course. The assignment is a three- to five-page paper. It begins with identification of a target market and ends with you assuming the role of marketing consultant making suggestions for ways to improve the effectiveness of the marketing mix being used to attract it. Each section should be numbered to indicate what is being discussed. The written instructions as follows:
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