February 10th, 2020 
Critical analysis of a Quality Master
Are the quality assurance ideas and methodologies introduced by the Masters of Quality still relevant?
Developed decades ago, are they still applicable to modern business, especially with the development of
e-commerce based businesses?
For this assignment, pick one of the Quality Masters and critically analyze whether the principles they
introduced are still relevant today. Provide an overview of one of their main idea(s), describe the
strengths and weaknesses of their main idea(s) then offer an analysis of why you agree or disagree that
their idea(s) are still important to modern organizations.
1. Select one of the following Quality Masters:
Edward Deming
Joseph Juran
Walter Shewhart
Philip Crosby
Kaoru (Karoru) Ishikawa
Genichi Taguchi
Armand Feigenbaum
2. Your analysis must address:
Overview of their main idea(s)
Strengths and Weaknesses of their main idea(s)
Agree/Disagree Analysis
3. Your essay will be judged on:
Overall appearance (grammar, logical flow)
Bibliography of supporting articles (References must be directly cited in your analysis
see handout for details)
4. Your analysis must be 3 full pages minimum to 4 full pages maximum, excluding a supporting
bibliography of a minimum of 3 to a maximum of 4 references. 12 font, single spaced.
5. Hint: Most assignments that do well will have a structure Having headings relevant to the
grading criteria or an introduction/main analysis/conclusion will ensure you cover all the topics
and can organize your thoughts logically.
Grading Criteria (note that grading is roughly equivalent to effort in each section):
Overview of main idea(s) 10%
Strengths and Weaknesses 30%
Agree/Disagree Analysis 40%
Overall Appearance 10%
Bibliography 10%
Total Grade: 100%
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